Posted December 11, 2020

Magni Telescopic Handlers adds regional sales managers

Magni Telescopic Handlers has also been actively adding dealers throughout 2020 and anticipates adding more in 2021.  

Robert Cloud joins the company in the South-Central region covering Texas, Louisiana, Arkansas, Oklahoma,and New Mexico. Cloud has a more than 20-year career in the equipment rental and sales industry, previously working with NationsRent (now Sunbelt), United Rentals, Hertz Equipment Rental and Xylem Dewatering in various roles. 

“The South-Central Region is a huge focus for Magni going into 2021. It’s a fast-growing market, and a big opportunity for both our rotating and heavy lift telehandler lines,” says Joe Leinwol, Magni vice president of sales.

Jim Heckendorf joined Magni America in July as Midwest regional manager. He has over 25 years of experience selling and renting heavy material-handling equipment focused on the construction industry, shipping port and intermodal rail terminals, as well as industrial applications. Heckendorf brings practical experience and a tremendous commitment to supporting his dealer network. The territory covers Ohio, Kentucky, Indiana, Illinois, Wisconsin, Iowa and Minnesota.  

Nick Newbury joined Magni America in August covering the Southeast region that includes Florida, Georgia, South Carolina, North Carolina, Tennessee, Alabama and Mississippi. He comes to Magni from Sunbelt Rentals where he was introduced to the Magni Rotating Telescopic Handlers. “My first impression of Magni was love at first sight! When I first got into the machine I was absolutely blown away,” Newbury says.He is looking forward to expanding Magni’s presence in his markets and working with existing dealers.

Anthony Obi joins Magni Telescopic Handlers as the Northwest regional sales manager covering Washington, Oregon, Idaho, Montana and Wyoming. Obi comes to Magni after spending 5 years at United Rentals in various sales roles. Obi is looking forward to working with existing Magni dealer Pape Material Handling and working to set up new dealers in Idaho, Montana, and Wyoming.

“Magni Rotating Telehandlers are a very fast growing, non-commodity, specialized product segment. Compared to aerial work platforms and traditional telehandlers you’ll get book rate far more often. Magni’s growth in the U.S. market has been outstanding,” says Leinwol.

Contractors use Magni Rotating Telehandlers to replace cranes, aerial work platforms and standard telehandlers. Magni models deliver outstanding gains in safety, productivity, efficiency and profit, Magni sources report. Contractors rarely go back to the way they used to complete projects after using a Magni rotating telehandler. There is no reason to go back to using a crane or fixed boom telehandler when they realize efficiency gains of up to 35 percent and get projects done weeks ahead of schedule.