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Posted August 23, 2019

People in the News

Deutz names business development manager, Hy-Brid Lifts appoints national account manager, Bomag appoints vice-president of sales and marketing,Morbark appoints Showers and Rau to new positions, JCB announces North American Dealers of Excellence,  Snorkel founder passes.


Deutz names business development manager
Shane Nugent will be responsible for developing and maintaining sales of new Deutz engines, Xchange remanufactured engines and genuine Deutz parts in the mining, construction, rental and ground support equipment (GSE) industries.

He’ll be tasked with discovering new OEM opportunities and working with existing Deutz OEM customers and end users, with a strong focus on the mining and construction industries. Nugent’s sales territory includes the U.S. and Canada, as well as some parts of Latin America where the mining industry is more prevalent.

Previously, Nugent was sales manager at H-E Parts International, a division of Hitachi Construction. 

Hy-Brid Lifts appoints national account manager
Nik Fleischfresser will be the national account manager covering Illinois, Indiana, Michigan, Minnesota and Wisconsin.

He will focus on national account customers, along with regional sales growth and channel development of Hy-Brid Lifts, Custom Equipment’s line of lightweight low-level scissor lifts.

Fleischfresser brings a vast knowledge in the Mobile Elevating Work Platforms (MEWPs) industry. He previously worked in engineering and sales roles for various global markets. 

Bomag appoints vice-president of sales and marketing
Cole Renken will be responsible for developing and executing short and long-term growth strategies.

Renken brings 20-plus years of construction equipment sales, business development and sales management experience to this position. Prior to joining Bomag, he spent 10 years with Volvo Construction, with his most recent position as director of government and key accounts and prior responsibilities consisting of dealer development, regional sales and product management.

Additionally, Renken worked for CNH in dealer sales management, government and military sales and marketing. Renken has a bachelor’s degree from Iowa State University and an MBA from Marquette University.

Morbark appoints Showers and Rau to new positions
Jason Showers will be product manager of Tree Care Products. Showers will help elevate product development and how those products are brought to market and will serve as the subject matter expert Morbark’s brush chipper equipment line. 

Before assuming this new position, he served as Morbark’s product manager for the company’s Boxer Equipment line of compact utility loaders and attachments and has been instrumental in developing and managing the product line’s network of distributors, manufacturing representatives, and rental business and has been an active member of the Tree Care Industry Association (TCIA) where he now serves as a member of its Board of Directors. 

Inside sales coordinator, Mark Rau, will now assume the duties of developing and managing the Boxer Equipment network of independent distributors and manufacturing representatives while continuing to develop the company’s presence in the rental market. In the past, Rau has served as the company’s dealer development manager and has been with Morbark for 40 years. 

JCB announces North American Dealers of Excellence 
The annual awards recognize the highest performing JCB dealerships in the United States and Canada in the categories of customer service, product support and business development. 

The JCB North America Dealers of Excellence are: 

  • Advance JCB 
  • JCB of Chattanooga
  • Low Country JCB
  • Westcon Equipment JCB
  • Stephenson JCB
  • Earthborne JCB
  • Moore JCB
  • CSTK JCB
  • Casey JCB
  • Buck & Knobby JCB
  • Mackinnon JCB
  • Northland JCB

The JCB dealer network in North America includes 124 dealership enterprises and 310 dealer locations throughout the United States and Canada.

Snorkel founder passes
Arthur Deshon Moore, the founder of Snorkel, a current Snorkel board member and a pioneer in the access industry, passed away on June 19, 2019, report Snorkel sources.

Known for his drive and determination, Art’s career has set an extraordinary example and left a lasting impact on the global work at height industry. His imaginative designs and pursuit for quality helped to shape the industry in its infancy and set standards still followed to present day.

Developing 17 industry-defining models in less than a decade, Moore built the foundation for Snorkel, today a leading global manufacturer of aerial lifts. He was probably most well-known for the Snorkel TB-42 telescopic boom which became a standard in the industry for many years, as well as the introduction of the first ‘big boom’ which reached 126 feet. Over the years, Moore’s industry contributions have been recognized with honors such as the International Awards for Powered Access Lifetime Achievement Award in 2016 and induction into the American Rental Association’s Hall of Fame in 2017. 

This article appeared in the September-October 2019 issue of Pro Contractor Rentals magazine. © 2019 Urbain Communications LLC. All rights reserved.

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