Posted June 22, 2023

Simplify mixed fleet data management

Trackunit unveils Marketplace, the doorway to the extendable Iris platform that will transform fleet owners’ data-feed experience, sources report.

“Marketplace will allow mixed-fleet owners to easily access aggregated data sources that have been harmonized and standardized,” says Lærke Ullerup, chief product and marketing officer. “This will enable them to streamline their internal business processes with significant downtime implications, freeing up resources for other things.

“Mixed-fleet owners no longer need to spend time, money and process on putting together big teams as they can significantly reduce time and effort spent collecting and aggregating the data,” she says. “Effectively, they choose what they need from the Iris ecosystem through a self-serve automated approach.”

“This is about enabling mixed-fleet service providers to cope with the increasing complexities of modern construction,” says Ullerup. “This should consolidate their businesses and help mixed-fleet owners going forward.”

OEMs can also now deliver high-quality data feeds through the Iris Marketplace data feeds, providing more value to their customers through the enriched data.

Marketplace is being introduced to the market in phases. Later this year, it will enable Works With Trackunit partners and external developers to build market-facing apps or data connectors for customers leveraging Iris’s data-led insights engine. Developers will be able to build value-based services and applications in a secure environment and effectively help to establish an ecosystem tailored towards specific use cases serving the broader ecosystem.

“Marketplace leverages all the security, scalability, domain modeling and data access that Iris provides to generate value that will have real, tangible benefit for customers throughout the value chain,” says Ullerup. “It’s transformational because it recognizes that construction is digitizing at a speed that single-focused solutions cannot keep up with if we are to serve the needs of every player in the industry.

“This is an invitation to all our partners via the Work With Trackunit Partnership program to come and build their apps on Marketplace in collaboration,” she says. “It is, in essence, an ecosystem story.”